How To Achieve More With Less Resources
Dr. Ing Michael Lenders by WZL whose research is devoted to the Lean Innovation, pointed to various indicators of a non-lean innovation process: idle resources, defects and rework, intermittent streams, etc. value, or the failure to meet customer needs. The WZL designed 12 principles for innovation, compliance with an efficient and effective innovation process at the same time guaranteed. These include a clear understanding of customer needs are before starting development, road-mapping of products and technologies, the timing of innovation steps and the design of product architecture.
Innovation is used to create unique solutions for unmet customer needs to offer. Typically, according to Scott Burleson United States of Strategyn the biggest challenge in the innovation process in the identification of unmet customer needs and already overfulfilled. As a mechanic or a doctor first analyzed the problem and created a diagnosis must also first in the innovation process needs to be analyzed. Once understood the problem and the needs were recorded measurable and complete, subsequent steps such as idea generation, applied R & D, etc. much more effective and efficient to implement.
DI Gerald Steinwender , Executive Chairman of the PFI, presented the 5-point program on innovation in leadership. Innovate based on the results of the benchmark survey! austria. can identify the platform for innovation management, which make the “most innovative” companies in innovation management and thus achieve different compared to the respective industry average is 5% higher return on sales. At the same time, the study also shows what companies are doing hard if they want to innovate effectively and efficiently. The most important tasks as a top manager and innovation manager hereafter include:
- Clear goals for innovation and share
- Innovation as a top management role anchored
- Strategies for technology research and develop
- Product and Service Development to begin identification of customer needs
In the other contributions were national and international experts their best practices and experiences.
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